iovanna Simmons
I'm a UX/UI designer based in Florida, fluent in Portuguese, Japanese, and English. I specialize in creating user-centered, inclusive digital experiences that align with business goals and drive engagement.
My approach is rooted in empathy and strategy, understanding user behavior, needs, and pain points to deliver intuitive, results-driven design solutions. With a strong foundation in research, usability, and visual design, I help organizations turn complex challenges into clear, effective interfaces that improve user satisfaction and product performance.
UX Research UX/UI Design Illustration
My Projects
Flip & Floss
Mobile App
Flip & Floss teaches kids financial literacy through fun, gamified experiences that blend real and virtual money. Designed for both kids and parents, the platform uses interactive lessons, challenges, and AI personalization to build confidence and lifelong money skills, regardless of background.
BFitly
Mobile App
BFitly is a fun and engaging fitness app that brings friends together while turning workouts into a game. Users can connect, collect stars, and build their virtual icons as they progress toward their fitness goals. By combining a gamified experience with a strong social element, BFitly keeps users motivated, making fitness both exciting and rewarding!
